Women in Tech Wednesday Social Campaign
Designed campaign to fulfill partner request for highly visible initiative to establish both organization and partner as a leader in advancing women in technology careers.
Cross-platform branded content includes: video, interviews, articles, shared strategies, white papers, quotes and other content, designed to promote recruitment of women of color into program as well as amplify organization as a thought leader in diversity and inclusion in technology. Content posted weekly, planned until end of 2019.
The most successful digital campaign for organization to-date, with millions of impressions thus far and tens of thousands engagements, it has been the catalyst for future funding initiatives.
Samples of content created:
Cross-platform branded content includes: video, interviews, articles, shared strategies, white papers, quotes and other content, designed to promote recruitment of women of color into program as well as amplify organization as a thought leader in diversity and inclusion in technology. Content posted weekly, planned until end of 2019.
The most successful digital campaign for organization to-date, with millions of impressions thus far and tens of thousands engagements, it has been the catalyst for future funding initiatives.
Samples of content created:
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